When it comes to fundraising events, the first businesses to get called are restaurants. Can your restaurant please donate a gift certificate? Could you please participate in our fundraising event? It all boils down to... can you donate food and man hours?
Restaurants know that these requests need to be considered and treated as promotional marketing opportunities. And while you can't say "yes" to every request that comes in, you will pick and choose which ones you will participate in. Maybe it's a charity that is near and dear to your heart. Your mother died of breast cancer and so you support the Susan G. Komen for the Cure.
Regardless of the reason why you agree to participate in a charitable event, it is important to put your best food forward. There will be many attendees that might not have heard of your restaurant or just haven't visited you yet. Here is your opportunity to capture their attention and gain a new customer. The key to that is to stand out.
These days too many events are overloaded with the same tried-and-true appetizers. It used to be all skewers, but over the last five years it has been sliders and tacos. For the attendee, it gets repetitive. If the event has 20 restaurants participating and half of them are doing sliders, it will be rare for one to be remembered.
Some will say - "but those are the easiest and cheapest bite for us to donate." While those are definitely popular choices, there are plenty of other appetizers that can be easy to handle, cheap to put together, and taste fantastic while at the same time being different memorable.
- spoon appetizers
- phyllo cups
- stuffed vegetables
- lettuce cups
Stand out from the crowd and offer something that's easy for you, but memorable to the guests and you just might find you've secured some new diners.
Presented by Guest Innovations. Be sure to check out our affordable hospitality products Rezku, Waitku, Sendku, and Dinnerwire.